A recent exposé revealed that Israel's Ministry of Foreign Affairs has allocated $900,000 from mid-June to November 2025 to pay American social media influencers up to $7,000 per post for producing 75-90 pieces of pro-Israel content across platforms like TikTok, Instagram, and YouTube, as part of the covert "Esther Project" managed by Bridges Partners LLC under a $1.5 million contract with former Trump advisor Brad Parscale's firm.

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